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"Integrity and Leadership" – Presented by Al Watts at the April, 2003 program of the Men's Spirituality Series, Wisdom Ways (www.stkate.edu/wisomways)

Integrity and Leadership

It is a pleasure to share some of my reflections and work with a group that over the years has provided so much nourishment to me. I hope that what I share helps us individually and collectively “live up to our promise,” my shorthand definition of “integrity,” our topic for this morning.

Specifically, our topic this morning is Integrity and Leadership, which I must confess sounds a little redundant. If we are a true leader don’t we need to have integrity? And if we are a person of real integrity won’t others be compelled to follow our lead? As Warren Bennis put it:

          As I see it now, leadership is character, and the process of becoming a
          leader is much the same as becoming an integrated human being.

                                                                                       
 - Warren Bennis


I still remember those long cold walks in my college days across the bridge spanning the University of Minnesota’s East and West bank campuses. As you may know, the East Bank is where the College of Liberal Arts is housed, and at that time was also a base for environmental activism and considerable protests against the Vietnam War and the “military industrial complex.” I would walk from my liberal arts classes, friends and passionate activism on the East Bank to my business classes on the West Bank – which you might say were the training grounds for “the military industrial complex,” and where one would hardly know what all the fuss was about across the river. I remember that as the start of a “professional schizophrenia,” or “homelessness” of sorts, that I have experienced most of my professional life. Over the course of my ten years “on the inside” of organizations and my twenty years as a consultant to organizations, it seems for the most part like “a river still runs through it.” There is a divide, important that we heal for integrity’s sake, between business as mostly practiced – where things are “just business” and all revolves around short-term financial results – and “where we live” / what really counts, or what we should care about.

About six years ago I found myself on a bridge spanning the Mississippi River again, the “Stone Arch Bridge,” this time contemplating my “life purpose” – an overnight assignment in the executive development program I was participating in. What I landed on was “to serve as a catalyst for integrity.” I wasn’t sure what that all meant at the time, but I have focused the last five years of my practice developing that theme and aligning my work more with that purpose.

I am sharing this story partly to illustrate that our “stories” are part of who we are, and provide narrative clues about our “promise.” We all have “a story.” As Robert Fullford put it in The Triumph of Narrative: “To discover we have no story is to acknowledge that our existence is meaningless, which we may find unbearable.” I believe not only that we all have a story, but also that each of us is born into this world as a “promise,” and that our “story” provides some clues about what that promise is. (James Hillman, in his book The Soul’s Code, provides multiple examples of how peoples’ early-life stories provided clues about their character and calling.) Our promise, just like a brand, is a promise that gets fulfilled or not, depending on the strength of our integrity.

So my first question for you is this: What is your “story,” and what clues (perhaps “defining moments”) does it provide about your “promise?” What purpose have you been born for that you are uniquely endowed to deliver?


Our “story,” or our “promise,” is fundamental to what I consider the foundation for integrity: Identity, so that is the base of my organizational and leadership integrity model (see accompanying diagram.) Strong leaders, and leading organizations, need to know who they are and what they value.

A while back, Jim Collins did some research on companies that he called a book by the same name: Built To Last. He identified a dozen or so companies – like Johnson and Johnson, Hewlett Packard, Motorola, Marriott, 3M and Sony – each at least fifty years old, where your return on investment in their stock on average would have yielded you 12Xs the Dow’s average return since the Dow started. A characteristic that all of these companies shared in common was a clear core ideology, consisting mainly of their purpose and core values, that they consistently practiced – even when staying true to those core values meant a short-term competitive disadvantage. A classic example was Johnson and Johnson pulling all of their Tylenol off every store shelf in every store back in 1986 when several who had taken Tylenol died of poisoning. They didn’t just remove their product from the markets where poisoning had occurred, but every single container being sold anywhere, at a cost of many millions of dollars. Soon we learned that the poison had been injected in a few bottles by a deranged individual who was unaffiliated with Tylenol, but Tylenol went on to spearhead the tamper-proof caps that we have today. Tylenol’s actions were driven by their number one value: to protect the lives and promote the health of their customers.

Contrast that to the likes of Enron, WorldCom and Arthur Andersen, which all also had stated missions and core values, no doubt framed and reproduced on laminated cards. The critical difference, of course, is that those companies and the executives who led them didn’t live the companies’ stated values. Warning signs of potential trouble for client organizations that I have learned to watch for are “identity crises” – where their core purpose and core values are non-existent or unclear. Was Enron an energy company or a trading company? Was Arthur Andersen an independent audit firm or an audit firm that profited from endorsement or promotion of securities on the side? Are large, not-for-profit health care institutions really in the business of preserving and increasing community health, or has their primary focus become “the bottom line?”

My second question for you: What is your “core ideology?” What values or principles do you stand for, and can you think of examples of where you were true to your values even when it hurt? (And remember, “if we do not stand for something, we are likely to fall for anything.”)
There is much more to Identity, but let’s move for now to the second dimension of this integrity model: Authenticity.

Why do we follow leaders? To a large degree we follow leaders because we trust them; they are credible. They are credible because they tell the truth, even, or perhaps especially, when the truth is hard. They are believable, too, because they “walk their talk.” What they say is what they do – behavior is consistent with their stated values. We would not say of such a leader, or of an organization that walked its talk in this manner: “Your actions speak so loudly that we cannot hear what you are saying!”

In his book Integrity, Stephen Carter outlines his “test” for when not following the rules or violating policy demonstrate integrity:
     • We act consistently with our beliefs and about what we have discerned is the right
        thing to do.
     • We tell others what we have done, and why.
     • We accept responsibility for our actions and the consequences of our behavior.
 a pretty good test, I think.

As we become clear about who we are, we find our voice. Authenticity is about using our voice and “connecting our voice with touch” – acting consistently with who we are and what we believe. Acting is the operative term here. We must not just speak our truth, but act it out.

Authenticity is about reality. I think leaders see things more clearly, and earlier than others. They see things for what they are, perhaps because their vision is clearer and because their sight isn’t clouded by self-serving agendas or interpretation filters.


Here is another question for you: When can you remember someone exercising leadership by seeing, or perhaps naming, the truth or what was really going on before others did? What was the impact of that?


“Truth” is tricky. Have you ever wondered how someone who was so convinced he or she knew “the truth” could have such a different point of view than yours? And how many wars – geopolitical, religious or organizational – have been fought over different parties’ take on “the truth?”

I think that “truth is a team sport.” I often make the distinction for my clients between discussion, which is a lot like debate, and dialog. The Greek derivation of dialog means something like “meaning flowing through the group.” Groups or communities engaged in real dialog are open to (no, expecting that) “the truth” will be different than what they think it is. They will ask questions and share ideas to build on each other’s different perspectives, examine their assumptions and withhold early conclusions or decisions. In the process they create a truer view of reality and are better able to decide the best course of action.

Leaders are catalysts for dialog, and that dialog process leads not only to greater truth, but to alignment. Alignment, the third dimension of my model for integrity, is partially this “harmonizing” process. It also has to do with leaders and their organizations being in touch – connected, or “in tune” – with their customers, constituencies and communities.

Last month’s presenter, Tim Geoffrion, and I have a book in common on our “favorite books list:” The Congruent Life, by C. Michael Thompson. Alignment is also about congruity. A “congruent life” is one that hangs together, or “makes sense,” like a structure that models architectural integrity. Warren Bennis conjured a wonderful analogy for leaders who had congruent lives. He calls them “tapestries of intention,” where “life threads” are woven together in a way that makes sense – where everywhere you look there is congruity – between private and public life, or between values and behavior. Organizations like the ones that Jim Collins wrote about in Built to Last also demonstrate congruity – congruity, or alignment between their mission / vision / values and who they hire, who they fire, how they pay, how they communicate and what they communicate about, etc. . .

Non-alignment, or lack of congruency, drains energy – personal and organizational energy. We feel “off,” or things don’t seem to fit – as the Jedi knights in “Star Wars” put it: we feel a “disturbance in the force.” One of the ways it drains energy in organizations is that we spend needless energy trying to figure out what is really most important or expected of us. Think of the mixed signals, or how demotivating it can be, for example, when we hear that “people are our most important asset” but we see people around us promoted all the time who seem to have made a career out of stepping on people.

Here is our third discussion question: How congruent, or aligned, does your life feel now? How congruent, or aligned is where you work, or organizations where you have worked? What leadership could you demonstrate to close any gaps or to “heal” any disconnects?
In a sense that last question was a sort of “integrity audit” – taking some time to ask ourselves whether what we believe, how we act, and how we allocate our resources are aligned. I think responsible leaders take this kind of time regularly to check whether their “deeds match their creeds.” I still remember a very thoughtful leader of a large physician practice that was a client telling me how he tries to spend time at the end of each day examining what promises he had made and if he made progress fulfilling them that day. I have tried to incorporate that practice into my own “examen.” FYI, for a more systematic way to do these kinds of checks, you will find information on my website about an Organizational Integrity Survey. It can be used as a self-check, but serves primarily as a “360°” assessment of an individual leader’s, a team’s or an organization’s “alignment.” I used results from that instrument last Fall as the foundation for a large law practice retreat, and that served as the catalyst for some very authentic conversation about how the firm and partners could be in even greater alignment with their core values.

This leads to the last dimension of integrity and of inTEgro’s model that I wanted to share: Accountability. Leaders and organizations that demonstrate integrity live up to their promise and keep their promises. Because keeping promises, even small ones, is “sacred” to them, even though they will challenge themselves and a group by setting stretch goals they are careful to not over-commit or make promises they can’t keep.

Part of why leaders are able to live up to their promise and to keep their promises is because they pay attention to the things that matter. If customer satisfaction and service is the number one priority, then that is what gets measured every which way from Sunday. Those measures get communicated broadly, with everyone understanding that those measures are critical, and that if things don’t measure up gaps need to be closed. Likewise with employee morale (or “engagement,” or whatever the popular term is these days regarding the “people factor,”) learning, “corporate citizenship” and other key “promises” organizations or leaders consider important to who they are.

Many leaders and their organizations have gotten fooled in to thinking that only one measure really matters. Guess what that is? Right – financial results, and worse – short-term financial results. And for the heads of the Enrons, Adelphis and WorldComs it seems that what mattered most was personal short-term financial results.

The pressures to deliver short-term financial results, coupled with our sense that it takes more than just that to be great (as validated by Jim Collins in Built To Last,) led to the popularity of a trend called “the Balanced Scorecard” a few years ago. The “Balanced Scorecard” approach advocates the discipline of balanced measures from four perspectives: the Customer, Internal Business Processes, Learning and Financial perspectives. The “Triple Bottom Line” philosophy takes a similar approach, but from a much larger, more all-stakeholder inclusive perspective. It provides a framework for measuring and reporting corporate performance against economic, social and environmental parameters.

In a sense I think that a mark of a leader’s “maturity” is how inclusive or balanced his or her “scorecard” is. I think of “maturity” here in the vein of Lawrence Kohlberg’s Theory of Human Development, which postulated six stages of human development, from Stage 1 – concerned only with the gratification of one’s personal needs, through Stage 4 – internalization of broader society’s values and up to Stage 6 – exceedingly rare, where one “lives with felt participation in a power that unifies and transforms the world.” (Fowler, J. W., Stages of Faith: The Psychology of Human Development and the Quest for Meaning; San Francisco: Harper Collins, 1981, pp200-201.)

If we are to “live up to our promise,” it is important that we pay attention to the things that matter for the multiple stakeholders of our work and lives – however broadly we have defined “stakeholders,” but assuming that it’s a broader group than just ourselves. As Martin Buber put it:

          “One need ask only “What for? What am I to unify my being for?” The reply
            is: Not for my own sake.”


So my last questions are these: Who are the main “stakeholders” in your life? If leadership means “paying attention to the things that matter,” what matters most in your life / work, and what kind of a “balanced scorecard” should you keep?

Much more has been written about what “leadership” is, but my view is that integrity lies at the core. In the end, perhaps the major value any of us has to contribute is our own unique point of view. Leadership starts with discerning what that is, and “using our voice” to contribute that point of view.

We live and work in a time where the mandate for performance and growth has never been greater. At the same time, a growing proportion of the working population is seeking opportunities for greater meaning and fulfillment. I believe that integrity will be the bridge that connects authentic self-expression and fulfillment with creation of real value.

In closing, I leave you with these quotes:

          If you call forth what is in you, it will save you. If you do not call forth what
          is in you, it will destroy you.
                                                                          
- Gospel of Saint Thomas


          To be what we are, and to become what we are capable of becoming, is
          the only end in life.
                                                                          
- Robert Louis Stevenson
 

 

Leadership and Organizational Integrity Model

Identity
   • Self knowledge
   • Core ideology

Authenticity
   • Truth-seeking and truth-telling
   • Values in action

Alignment
   • Learner and integrator
   • "All of a piece"

Accountability
   • Fulfill promises
   • Stewardship

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721 West Minnehaha Parkway, Minneapolis, MN 55419    •   (612) 827-2363   •   awatts@integro-inc.com

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